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Obtaining the Salesforce Certified Marketing Cloud Consultant certification requires significant dedication and effort. Candidates must have a deep understanding of marketing automation concepts, as well as practical experience in implementing marketing campaigns using the Salesforce Marketing Cloud platform. By earning this credential, professionals can demonstrate their expertise to potential employers and clients, and gain a competitive edge in the job market.

To earn this certification, candidates must pass a 60-question multiple-choice exam that covers various aspects of the Salesforce Marketing Cloud platform, including email marketing, mobile marketing, social media marketing, data management, and analytics. Marketing-Cloud-Consultant Exam also tests your ability to understand and interpret customer data, develop and execute marketing campaigns, and measure their effectiveness. By passing this certification exam, you can prove your proficiency in using the Salesforce Marketing Cloud platform to drive business growth and revenue.

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Salesforce Certified Marketing Cloud Consultant Sample Questions (Q79-Q84):

NEW QUESTION # 79
Northern Trail Outfitters is sending email messages using Marketing Cloud Connect through the Sales Cloud user interface. All of their sends initiated from Sales Cloud have a status of failed.
What should the consultant do to diagnose the issue?

A. Ensure the System User is assigned the Standard User Profile.
B. Initiate a log to troubleshoot package-related API calls.
C. Change the connection option to Scope by User.
D. Manually clear the OAuth token to refresh the connection.

Answer: B

NEW QUESTION # 80
A customer wants to store financial data related to invoicing in its data extensions.
What field type should be used?

A. Number
B. Float
C. Decimal
D. Currency

Answer: C

NEW QUESTION # 81
A retail company does business in both the United States and Canada. They have a loyalty program in which a customer can enroll. The company will provide a pre-segmented customer file, per campaign, which has a
"Version" data field indicating the type of email the customer is to receive.
Which two questions should be asked to determine a data/segmentation strategy?
Choose 2 answers

A. Will customers be able to sign up for the loyalty program at the store?
B. Will a lookup table is needed for a dynamic From Name?
C. Will "Version" values/meanings change, precluding reusable AMPscript?
D. Is the purpose of these emails for acquisition or retention or transactional?

Answer: B,D

NEW QUESTION # 82
A pharmaceutical company is hosting a monthly event and will be sending an invitation to new local contacts. The customer would like to automatically update a data extension to determine who will be attending.
*The data extension will hold each contact's response as well as the time stamp of the click.
*The contact will receive an email two days after the click event.
*Both emails should be sent via Journey Builder.
What is the optimal solution to record the click activity prior to sending the second email?

A. Leverage the Engagement Split and the Update Contact Activity.
B. Use a landing page to record the click in the data extension.
C. Leverage the Decision Split and create a Custom Activity.
D. Use a landing page to record the click and trigger an email.

Answer: A

NEW QUESTION # 83
A consultant wants to send an email to subscribers who have made a purchase. The data used for the send exists on two data extensions named Subscribers and Orders, and the customer needs to include key information from both tables, such as:
* CustomerID
* FirstName,
* EmailAddress
* OrderID
* OrderDate
* ShippedDate
Which SQL statement should the consultant use?

A. SELECT T1.CustomerID, T1.FirstName, T1.EmailAddress, T2.OrderID, T2.OrderDate, T2.ShippedDate FROM Subscribers OUTER JOIN Orders ON Subscribers.CustomerID=Orders.CustomerID
B. SELECT T1.CustomerID, T1.FirstName, T1.EmailAddress, T2.OrderID, T2.OrderDate, T2.ShippedDate FROM Subscribers T1 INNER JOIN Orders T2 ON T1.CustomerID=T2.CustomerID
C. SELECT * FROM Subscribers WHERE CustomerID, FirstName, EmailAddress, OrderID, OrderDate, ShippedDate JOIN Orders On CustomerID=CustomerID
D. SELECT CustomerID, FirstName, EmailAddress, OrderID, OrderDate, ShippedDate FROM Subscribers INNER JOIN Orders ON CustomerID=CustomerID

Answer: B

NEW QUESTION # 84
......

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Accurate Salesforce Marketing-Cloud-Consultant Prep Material | Marketing-Cloud-Consultant Sample Questions Answers

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Salesforce Certified Marketing Cloud Consultant Sample Questions (Q79-Q84):

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